amárach research

How much additional revenue will your new advertising campaign generate? Will users pay for a new app or will advertising suffice? If you launch a new loyalty campaign how soon will it pay for itself? We have answered these and similar questions for our clients in just the past twelve months. Whether you're in marketing, innovation, finance or policy - a start-up or a multinational - we can help you ask the right questions so you get the right answers.

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It’s an Ad World

Tue, 29 Jul 2014
IAPI has launched the second census of ad-land, in association with Amárach Research. We surveyed all IAPI member agencies in April/May 2014 and had an excellent response rate of 92%. Industry Census 2014 is available here. It’s a much more …

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County Champions

Mon, 28 Jul 2014
We’ve been tracking the mood of the nation for many years, surveying a 1,000 different people throughout the country on our monthly omnibus. As a growing share of our work entails looking at regional and local markets, we thought it …

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The FDI Future

Thu, 24 Jul 2014
Today sees the launch of the Grant Thornton and Amárach Research report on Foreign Direct Investment in Ireland: Sustaining the Success. The report examines the factors which have contributed to Ireland’s success in attracting FDI, and highlights the key measures …

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Looking Up

Wed, 23 Jul 2014
Our latest Economic Recovery Index is looking up - despite the seagulls!

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