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About Amárach

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Amárach Consulting, a leading market research company based in Ireland, is not afraid to answer the 'So What?' question that regularly arises when research has been done. Statistically valid and appropriate methodologies are merely standard market research tools: reaching conclusions that actually enable you to make better business decisions should be the real goal (though too many research agencies forget this).

Irish businesses will spend over €80 million on market research over the next twelve months – if you are one of them, then you need to work with an agency that will be as driven as you are to secure a 'return on investment' substantially greater than your market research budget. Amárach is that agency.

At Amárach we provide tailored products and services to meet your individual market research requirements. Whether this is online research, business market research, sponsorship research or charity research we will use the best and most appropriate methodology to provide independent insight for your business.

The services offered by Amárach include:

• opinion polls
• market research surveys
• in depth interviews
• focus groups
• qualitative and quantitative research

Keep up-to-date with all the latest market research published by Amárach by subscribing to our online newsletter, Consumer Foresight.

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