Monthly Archives: May 2008

Shopping is the New Hunting-Gathering

The latest programme from BBC Radio 4′s In Business has a fascinating feature on the UK’s retail scene and some of the large developments underway. A key insight is that shopping is evolutionary: we behave as our hunter-gatherer ancestors did … Continue reading

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Learning Insight from Colombo

That’s right – release your inner sleuth … | View | Upload your own

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A Big Future for Nostalgia

“Now listen up children, there was a time – long, long ago – when you didn’t just press a button to call someone on the phone, you had to turn a dial in a circle. Please stop sniggering at the … Continue reading

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Has your brand been tagged?

This is a great example of web 2.0 applied to branding – it’s called Brand Tags. You type in the three words you most associate with a brand and then the site creates a ‘cloud’ of words from all the … Continue reading

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We’ve been Googled

Yet another great innovation from Google – this time it’s Google Maps, and we’re on it! View Larger Map

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One in three don’t know their own mobile number

It seems we’re turning cybernetic. Our daily immersion in technologies such as search engines and mobile phones means that we no longer need to ‘remember’ things. Like phone numbers. That’s the finding of a fascinating US survey, which found that … Continue reading

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Lighting at the end of the tunnel

Habitat’s decision to pull out off Ireland became clearer in light of today’s retail sales data from the CSO. The value and volume of sales in furniture and lighting stores were both down 13% in March compared with the same … Continue reading

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Work 2.0

If it’s good enough for IBM … View Upload your own

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Welcome to Eirvana

UCD’s Cormac Ó Gráda has done us a big favour by reminding us how much better off we are in Ireland today. A healthy antidote to the accumulating doom and gloom in the news headlines. HT to the Geary Behaviour … Continue reading

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If MySpace were a country it would be the 8th largest country in the world

We thought that was a ‘wow-stat’ … Bottom line: in such a world marketers should forget experiences and focus on ‘micro-interactions’. Read on: | View | Upload your own

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