Monthly Archives: July 2010

The Department of Agriculture, Fisheries and Food is to be congratulated on its Food Harvest 2020 report. We especially like its focus on the consumer – as captured in the framework opposite. And we like these thoughts on research: To … Continue reading →

One thing the recession doesn’t appear to have impacted: Irish consumers’ fondness for gaming. Our latest research points to the extraordinary strength and depth of the gaming market in Ireland: Gaming Trends in Ireland July 2010 View more presentations from … Continue reading →

Consumer confidence (as measured by the ESRI) has been on a positive track in Ireland for the past two years (albeit from an historically low point). This is good news for Irish retailers as Amárach Research analysis shows a strong … Continue reading →

Here is the Amárach Research presentation that was part of the An Post Driving Success Roadshow, June-July 2010: Amárach Research An Post Roadshow Presentation July 2010 View more presentations from Amárach Research. You can download other, great presentations from the … Continue reading →

Facebook in Ireland has almost 1.5 million unique users – twice what it was a year ago. That’s big. Marketers are still trying to figure out what it means for their brands and their businesses. Here is one, excellent guide … Continue reading →