AIB-Amarach Recovery Indicator December 2009

AIB have partnered with Amárach Research to develop the AIB-Amárach Recovery Indicator.

The Indicator is based on a monthly survey of 1,000 adults in Ireland - aged 16-75.

The methodology combines online and face-to-face methodologies (850/150) to ensure a nationally representative sample.

The survey examines and tracks public opinions on the prospects for economic recovery, as well as wider spending, saving and borrowing intentions.

You can download a pdf copy of the main findings here.

free research resources

In This Section

our blog

Pent Up Demand

Tue, 07 Sep 2010
Irish consumers have been forced to cut back on spending across many categories. But if the recession was over and jobs were secure, what would people’s spending priorities be once recovery was under way? Our latest omnibus survey in August …

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Consumers Under Pressure

Thu, 02 Sep 2010
Our latest AIB-Amárach Recovery Indicator for August 2010 shows year-on-year improvements on most measures, but signs of some slippage on recent months:

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Feeling the Pinch

Tue, 31 Aug 2010
It’s still tough out there for Irish consumers. Our latest omnibus has found that nearly one in four adults are finding that their household income is simply not sufficient to meet household expenses at the moment. The good news is …

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