Surveys & Opinion Polls
Our highly trained field force of over 300 interviewers nationwide enables us to find and research large or small groups of consumers – whoever and wherever they are. We can then compile accurate and comprehensive opinion polls and surveys. Whether you need to talk to a sample of adults across Ireland, or simply to 18-24s beer drinkers, or even to a cross section of the people visiting your stores or branches, then we have the capacity to find them and interview them.
We also conduct telephone market research surveys of businesses and customers – working off customer lists if available or ‘free finding’ respondents when required.
free research resources
In This Section
our blog
Food 2020
Tue, 20 Jul 2010
The Department of Agriculture, Fisheries and Food is to be congratulated on its Food Harvest 2020 report. We especially like its focus on the consumer – as captured in the framework opposite. And we like these thoughts on research: To …
Game On
Mon, 19 Jul 2010
One thing the recession doesn’t appear to have impacted: Irish consumers’ fondness for gaming. Our latest research points to the extraordinary strength and depth of the gaming market in Ireland: Gaming Trends in Ireland July 2010 View more presentations from …
A Matter of Confidence
Thu, 15 Jul 2010
Consumer confidence (as measured by the ESRI) has been on a positive track in Ireland for the past two years (albeit from an historically low point). This is good news for Irish retailers as Amárach Research analysis shows a strong …